| Working with Journalists to Generate Positive Media Coverage (2004, 1Q) | 2004-03-31 11:23:06 |
| A reporter covering an air show has no easy task. Instead of chisel-chinned fighter aces with shiny wings and steely gray eyes, you're confronted with middle-aged airline fliers huddled around a coffee machine. You're lucky enough to find one you can talk to. But there are ways to give a reporter what he needs to know and get yourself some great press in the process. | |
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