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International Council of Air Shows
ICAS HQ - Air Show Business Basics:Concessions
Air Show Business Basics:Concessions2009-12-18 14:43:29
There are few universal truths when it comes to concessions. Air shows have different expectations, environments, crowd sizes and traditions. Which means that developing the right plan for your event requires careful thought and considerable planning. In this session, we’ll discuss concessions options, how to strike the best deal, negotiating a win-win contract with a master concessionaire, dealing with local charity groups, and other challenges that you face as you work to get the right balance for your event.
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