In this wide-ranging panel discussion, we will focus on air show public relations. In the first part of the discussion, we will address proven techniques and effective tactics for generating positive, attendance-boosting editorial coverage in the days immediately preceding your event. During the latter part of the session, we'll discuss how that relationship changes in the event of an accident or some other problem during your show and, specifically, how your interaction with the press changes in the event of an accident or incident. |