A Practical Guide to Guerilla Air Show Marketing in the Twenty-First Century |
Tuesday, December 6th 2011 8:30 am - 9:30 am |
Versailles 3/4 |
| The timely convergence of the maturation of internet marketing tools and the identification of bartering and cross promotion strategies has fundamentally changed the manner in which air shows are promoted and advertised. In less than a decade, the whole nature of air show marketing has been turned upside down. In this session, we'll discuss those developments and how important it is for you to both understand these new developments and put them to use in marketing your own event. |
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