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Fine-tuning Your Social Media Marketing: Lessons from SASP

Monday, December 4th 2023 4:15 pm - 5:00 pm

Octavius 16

Over the past three years, ICAS has been operating the Strategic Air Show Partnership (SASP) program to put small "per ticket" fees to use in conducting targeted, social media-based ticket sales programs for over a dozen shows in the United States and Canada. In this session, you’ll discover actionable tips to optimize your online presence, engage with your audience, and drive event attendance. If you are looking to elevate your current strategy, this session promises valuable lessons and opportunities for air show organizers.
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