CAF WINS “DON’T MESS WITH TEXAS” COMPETITION

March 15th, 2011

Twenty-five years ago, the Texas Department of Transportation commissioned a series of “Don’t Mess with Texas” television commercials to engage Texans in litter prevention. To celebrate the silver anniversary of the campaign, Texas DOT held a Celebrity Face-Off in which citizens were encouraged to vote for their favorite from among a pool of 38 different commercials.

The winner? This clever spot featuring the Commemorative Air Force which originally aired in 1991, five years after the award-winning “Don’t Mess with Texas” campaign had begun.