NAS Oceana Takes Home 2009 Schram Award

December 13th, 2009

For its groundbreaking community relations effort using its air show as a breast cancer awareness initiative, NAS Oceana was named recipient of the 2009 Dick Schram Community Relations Award during the Chairman’s Banquet held in conjunction with the 2009 ICAS Convention last week in Las Vegas.

When a scheduling conflict forced the NAS Oceana Air Show to move from their traditional mid-September show dates to new dates in mid-October, the show’s leadership saw the change not as a problem or inconvenience, but as an opportunity to strengthen and extend the community relations aspects of this highly regarded air show and open house.

The October dates allowed show management to supplement all that they normally do with an additional program to support October as Breast Cancer Awareness Month with the tag line, “A Celebration of Flight, a Celebration of Life.” And with that decision, the outreach opportunities and community interest in the air show increased suddenly and dramatically.