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International Council of Air Shows
ICAS HQ - Advanced Air Show Business Practices: Conducting an Economic Impact Study for Your Air Show
Advanced Air Show Business Practices: Conducting an Economic Impact Study for Your Air Show2010-01-04 12:09:26
Although economic impact studies are a widely accepted tool for quantifying the financial impact that an event has on a community, the tool is seldom used to study the impact of air shows. In this session, an experienced consultant will introduce the concept of economic impact analysis, the key aspects of an economic impact study (including survey methodology and information data gathering), potential problems that you can expect to face as you conduct your economic impact study, and how to use the results when the study is finished.
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